THE RORT · THE PRIVACY RORT · ARTICLE 3 / 4READING
CASE FILE · THE PRIVACY RORTARTICLE 3 / 4By The Rort · October 2026 · updated 22 October 2026 · therort.com.au

Every person who entered

The OAIC found that Kmart scanned the face of every person who walked into 28 of its stores between June 2020 and July 2022, ruling the practice unlawful and requiring an apology, a finding Kmart has since asked a tribunal to review. Its…

THE PRIVACY RORTThree findingsKMART, BUNNINGS AND CLEARVIEW AI, AGAINST THE SAME LEGAL LIMITKMARTBUNNINGSCLEARVIEW AIJune 2020 to July 2022: faces ofevery person entering 28 storesDetermination, 29 October 2024Determination, 14 October 2021Found unlawful, determinationpublished 18 September 2025Found unlawfulFound in breachOrdered: not to repeat it; apologise;publish a statement; keep data 12 months,then destroy it. No compensation declared.February 2026: Tribunal departed fromthe APP 3.3 collection finding; upheldthe notice and governance breachesWithdrew from review, August 2023Under review at the AdministrativeReview Tribunal, hearings early 2027Commissioner had not appealed, as at5 March 202621 August 2024: further actionnot warranted; determination standsA determination by the Privacy Commissioner cannot impose a fine. A civil penalty can beordered only by a court, on the Commissioner's application; for conduct of thisperiod, only for a serious or repeated interference. Penalty powers added in December2024 apply only to later conduct.SOURCES: OAIC · PRIVACY AND OTHER LEGISLATION AMENDMENT ACT 2024 · KMART STATUS AS AT 29 JULY 2026THREE FINDINGS, ONE LEGAL LIMITTHERORT.COM.AU
A determination by the Privacy Commissioner cannot impose a fine. A civil penalty can be ordered only by a court, on the Commissioner’s application; for conduct of this period, only for a serious or repeated interference. Penalty powers added in December 2024 apply only to later conduct.
The claim
The OAIC found that Kmart deployed facial recognition to capture the faces of every person who entered 28 of its stores between June 2020 and July 2022, and the Privacy Commissioner determined that use unlawful, but a determination cannot carry a fine: only a court can impose a civil penalty.1,2
Who pays
No penalty was imposed on Kmart, which a determination cannot do, and no compensation was declared; the determination required it to apologise, publish a statement, and retain and then destroy the facial data, and the OAIC says its usual practice is to point affected people to make their own complaint.1,4,5
Who benefits
Kmart deployed the system to tackle refund fraud, the OAIC release states, and the OAIC’s statement says the Tribunal was satisfied that Bunnings was entitled to rely on exemptions to the consent requirement for the limited purpose of combatting retail crime and protecting its staff and customers from violence, abuse and intimidation within its stores.1,10
What we don't know
So far as the regulator’s published statements show, no court application for a civil penalty has been made over Kmart, Bunnings or Clearview AI. THE RORT asked the OAIC whether one was considered in the Kmart or Bunnings matters; no response was received from the Office of the Australian Information Commissioner by the deadline, 5pm AEDT on Thursday 8 October 2026. The result of Kmart’s application for review is not yet known.1,6,9,10,11,13
What happens next
Hearings on Kmart’s application for review are scheduled for early 2027, the OAIC said on 29 July 2026. Bunnings’ reply to THE RORT gives no date for introducing facial recognition across its stores.6,12

‘Between June 2020 and July 2022, Kmart deployed FRT to capture the faces of every person who entered 28 of its retail stores,’ the Office of the Australian Information Commissioner said in a release dated 18 September 2025 1. Kmart deployed it to tackle refund fraud, the release states 1. Kmart stopped operating the system in July 2022, when the OAIC began investigating it, and has cooperated with the OAIC throughout the investigation, the release states 1. On 26 August 2025 the Privacy Commissioner determined that Kmart’s use of it was unlawful, a finding Kmart has since taken to a tribunal for review.

The finding carried no penalty, and none was ever available to it in that form. A privacy determination cannot carry a fine; only a court can impose one, on the Commissioner’s application, for conduct of this period, for a serious or repeated interference. This article sets out what the law let the regulator order instead, for Kmart and for two related findings, against Bunnings and Clearview AI.

01What the law allows

Under the Privacy Act, only a court can impose a civil penalty for a privacy contravention, and only on the regulator’s own application. ‘The Australian Information Commissioner may apply to the Federal Court for a civil penalty order where an entity is alleged to have engaged in serious or repeated interferences’, the OAIC’s own description of that power reads 2. A determination made after a Commissioner-initiated investigation, the kind made against Kmart, cannot itself carry that penalty.

No penalty in the release
The OAIC’s 18 September 2025 release announcing the Kmart finding does not mention a penalty. A determination cannot impose one; only a court can, on the Commissioner’s application, for conduct of this period, for a serious or repeated interference.

That court route existed for conduct of this period, including Kmart’s: section 13G of the Act, the serious-or-repeated-interference provision, predates the 2024 amendments that amended it only for conduct after their commencement 3. So far as the regulator’s published statements about these three matters show, it has not applied to a court for a civil penalty over any of them 19101113. This article draws no inference about why.

A determination can, separately, declare compensation. Section 52(1A)(d) of the Act lets the Commissioner do that after a Commissioner-initiated investigation, and none was declared in the Kmart matter. ‘The Commissioner also has power to award compensation following a determination made after an investigation conducted on the Commissioner’s own initiative,’ the OAIC’s guide states, adding that its usual practice runs the other way: ‘Rather than awarding compensation by determination, the OAIC would typically inform affected individuals to make a complaint about the act or practice if the individual believes he or she has suffered compensable loss or damage’ 4.

Parliament added a mid-tier civil penalty to the Act in 2024, and extended infringement notices to some breaches of the Australian Privacy Principles. Both commenced on 11 December 2024 and, under the amending schedule, apply only to conduct from that date 3. Kmart’s conduct ran to July 2022. The Bunnings determination, dated 29 October 2024, examined earlier conduct; the Clearview AI determination is dated October 2021. None of the three could have been reached by the newer powers.

02Kmart

Kmart’s determination is [2025] AICmr 155. It is dated 26 August 2025 5 but was published on 18 September 2025 1, and its 30-day compliance windows run from the publication date, not the earlier one.

Kmart has contested the finding. It applied to the Administrative Review Tribunal for review of the determination. The OAIC’s 29 July 2026 release announcing updated guidance states that the matter ‘remains under review in the ART with hearings scheduled for early 2027’ 6; the trade outlet Ragtrader independently reported the review application in February 2026: ‘Kmart has also filed for a review in the Administrative Review Tribunal (ART), with that verdict yet to be handed down’ 7.

Ragtrader reported Kmart’s account of the system. In a statement issued in 2025 after the determination, a Kmart spokesperson said Kmart was ‘disappointed’ with it. The spokesperson said Kmart had ‘conducted a limited trial of FRT, commencing in one store, and extending to another 27 stores with high levels of refund fraud between June 2020 to July 2022’, that ‘We implemented controls to protect the privacy of our customers’, and that ‘Images were only retained if they matched an image of a person of interest reasonably suspected or known to have engaged in refund fraud. All other images were deleted, and the data was never used for marketing or any other purposes.’ 7 The spokesperson also said Kmart was experiencing escalating incidents of theft in stores, often accompanied by anti-social behaviour or violence against team members and customers 7.

What the determination required, beyond the finding itself, is specific. Under section 52(1A), it required Kmart not to repeat or continue the collection and notice practices found unlawful and, within 30 days of publication, to publish an apology on its website and in the relevant stores for at least 30 days, and publish a statement, prominent on its homepage for at least 30 days, describing the facial recognition system, saying that no consent was sought, and explaining how to complain. The declarations also required Kmart to keep that statement accessible for 12 months after publication, retain the facial recognition information for those 12 months, then destroy it, and confirm the destruction to the OAIC in writing.

“destroys all personal information the subject of declaration [3.e] 12 months and one day after the respondent has taken the action required by declaration [3.e]”

[2025] AICmr 155, declaration 3(f)
No compensation declared
Section 52(1A)(d) of the Privacy Act lets a determination made after a Commissioner-initiated investigation declare compensation. None was declared here. The OAIC says its usual practice is instead to point affected people to make their own complaint.

On 7 October 2026 the Privacy Commissioner, Carly Kind, published a blog headed ‘Smart glasses under the microscope’ 8. It says that since August 2026 the OAIC has undertaken preliminary inquiries with five entities providing smart glasses hardware or software, among them Kmart, which it lists among the ‘retailers which sell smart glasses only and do not develop or operate the underlying software for the device’, and that the OAIC has opened a formal investigation into one software provider 8. It says the OAIC has not decided to commence an investigation into any of the other entities at this time, and that this ‘should not be read as any conclusive statement about the compliance or otherwise of the entities under scrutiny’ 8. It also says that ‘we have not yet identified the use of facial recognition capabilities in smart glasses devices available on the Australian market’ 8. Its reference to Kmart concerns smart glasses that Kmart sold. It does not mention the determination of 2025 or the in-store system described above.

Update, 22 October 2026. Ragtrader reported on 9 October 2026, before this article was published, that Kmart had stopped selling its $89 Anko smart glasses 16. Information Age had reported the day before that Kmart had stopped selling them online 17.

03Bunnings, then Clearview AI

The Privacy Commissioner’s determination against Bunnings was dated 29 October 2024 15 and published on 19 November 2024 9. It found that Bunnings had collected sensitive information without consent 9, a breach of Australian Privacy Principle 3.3 10. On 4 February 2026 the Administrative Review Tribunal’s Guidance and Appeals Panel 1011 departed from that finding. The OAIC’s own statement on the decision states that ‘the Tribunal departed from the Privacy Commissioner’s ultimate finding that Bunnings had contravened APP 3.3’, and that the Tribunal ‘was satisfied that Bunnings was entitled to rely on exemptions to the requirement to obtain consent, for the limited purpose of combatting retail crime and protecting their staff and customers from violence, abuse and intimidation within their stores’ 10.

Two other findings against Bunnings were affirmed: ‘The Tribunal affirmed the Privacy Commissioner’s finding that Bunnings contravened Australian Privacy Principles (APP) 1 (open and transparent management of personal information) and 5 (notification of the collection of personal information) when rolling out FRT in its stores’, the same statement records 10. The OAIC adds that the decision ‘reaffirmed a range of key interpretive positions taken by the OAIC’ 10. On 5 March 2026 the Privacy Commissioner said: ‘I have not filed an appeal of this decision’ 11.

Bunnings says on its website that it has not used facial recognition technology since its trial in 63 stores in Victoria and New South Wales ended in November 2021, and that it is preparing to introduce the technology across its Australian store network in a phased approach, completing a privacy impact assessment before it does, and that it is developing privacy safeguards, customer information and signage before the technology is introduced 12. THE RORT asked Bunnings on 2 October 2026 when that introduction would begin and how Bunnings would notify customers in its stores. Bunnings replied the same day. Its reply, in full apart from the greeting and sign-off, reads: ‘Thanks for your email and interest in our use of FRT.’ ‘We don’t have any further information on timings to share at this time - all information on our website is up to date so you are welcome to draw from this in your article.’ ‘Very happy to keep you in the loop however as this work progresses?’ (The email has a dash where this article prints a hyphen.) The reply gives no date for the introduction.

Clearview AI was found in breach, and nearly three years later the Privacy Commissioner said further action was not warranted. The determination, dated 14 October 2021, found Clearview AI in breach of the Privacy Act; the OAIC said in August 2024 that it and its declarations still stand. The OAIC’s statement says that, after the Administrative Appeals Tribunal found that Clearview AI had breached certain of the Australian Privacy Principles, Clearview AI withdrew from the proceedings in August 2023 13. On 21 August 2024 the Privacy Commissioner said: ‘I have given extensive consideration to the question of whether the OAIC should invest further resources in scrutinising the actions of Clearview AI, a company that has already been investigated by the OAIC and which has found itself the subject of regulatory investigations in at least three jurisdictions around the world as well as a class action in the United States. Considering all the relevant factors, I am not satisfied that further action is warranted in the particular case of Clearview AI at this time.’ The statement adds that the determination against Clearview AI still stands 13.

04The state’s own facial recognition

Retail facial recognition of shoppers is not the only kind in view: THE SURVEILLANCE RORT’s ‘The order that replaces the warrant’ reports that a NSW bill as introduced would enrol NSW driver-licence photos in the National Driver Licence Facial Recognition Solution (that article’s updates say the bill has since passed the NSW Parliament and was assented on 1 October 2026, with commencement unconfirmed), a different mechanism, run by government rather than by a retailer.

05What none of it reached

So far as the regulator’s published statements show, none of the three findings has reached a court on a penalty application. Kmart’s determination, now under review, the findings against Bunnings the Tribunal affirmed, and Clearview AI’s determination are the outcomes on this record 16101113.

The 2024 powers do not change that account of these three matters. They reach only conduct from 11 December 2024, so the conduct each determination examined, all of it earlier, could not have been reached by them 3. This article makes no claim about whether the OAIC has used those newer powers anywhere else.

Right of reply: offered by email on 2 October 2026 to the Office of the Australian Information Commissioner, to Kmart and to Bunnings, with a response requested by 5pm AEDT on Thursday 8 October 2026. THE RORT sent Kmart’s question, which concerned its application for review of the determination, to the media address of its parent company, Wesfarmers, because it could find no media address published for Kmart itself. The OAIC’s questions on these matters included whether an application to the Federal Court under section 13G of the Privacy Act was considered in the Kmart or Bunnings matters. No response was received from the Office of the Australian Information Commissioner by the deadline, 5pm AEDT on Thursday 8 October 2026. No response was received from Kmart by the deadline, 5pm AEDT on Thursday 8 October 2026. Bunnings replied on 2 October 2026; its reply is reported in the section on Bunnings above. Bunnings also responded on 8 October 2026, on background. The statements this article makes about Clearview AI were offered to it by email on 9 October 2026, with a response requested by 5pm AEDT on Friday 16 October 2026. That email reached Clearview AI on 10 October 2026, because of a delay on THE RORT’s own mail server. No response was received from Clearview AI by the deadline, 5pm AEDT on Friday 16 October 2026. This article states no reason why no court application appears to have been made.

2,000 penalty units; 10,000 for a company
The mid-tier civil penalty added in 2024 is capped at 2,000 penalty units under section 13H(3). For a body corporate, the OAIC’s guide puts the cap at five times that figure, 10,000 penalty units. This article states the cap in penalty units; the case’s fourth article, ‘Promised in 2019’, converts the per-person caps to dollars. The cap in any event reaches only conduct from 11 December 2024, which none of the conduct these three determinations examined includes [3][14].
A finding is not a fine.
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Promised in 2019
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From the desk
  • 22 October 2026Record
    Record: THE PRIVACY RORT, article 3, "Every person who entered", updated, 22 October 2026
    Ragtrader reported on 9 October 2026 that Kmart had stopped selling its $89 Anko smart glasses, and Information Age on 8 October that it had stopped selling them online; the article now records both in a dated update
    Read the desk note

    UPDATED 22 October 2026 (case: THE PRIVACY RORT, article 3 of four).

    ARTICLE CHANGES. A dated update after the paragraph on the Privacy Commissioner’s blog of 7 October 2026 about smart glasses records that Ragtrader reported on 9 October 2026, before the article was published, that Kmart had stopped selling its $89 Anko smart glasses, and that Information Age had reported on 8 October 2026 that Kmart had stopped selling them online. The two reports are new references [16] and [17]. The byline carries the update date. Nothing else in the article changed.

    STILL OPEN. Kmart’s application for review of the determination was before the Administrative Review Tribunal when the OAIC last reported on it, on 29 July 2026. Any further answers will be added as dated updates.

    NEXT DATE: hearings on Kmart’s review application are scheduled for early 2027, the OAIC said on 29 July 2026.

  • 20 October 2026Record
    Record: THE PRIVACY RORT, article 3, "Every person who entered", published
    Right of reply offered to the OAIC, Kmart and Bunnings on 2 October and to Clearview AI on 9 October; Bunnings replied on 2 October and, on background, on 8 October. No response was received from Clearview AI by the deadline, 5pm AEDT on Friday 16 October 2026. Any further answers will be added as dated updates
    Read the desk note

    ATTENDED 20 October 2026 (case: THE PRIVACY RORT, article 3 of four).

    FINDING. The OAIC found that Kmart deployed facial recognition to capture the faces of every person who entered 28 of its stores between June 2020 and July 2022. Kmart stopped operating it in July 2022, when the OAIC’s investigation began. The Privacy Commissioner found that practice unlawful in a determination published on 18 September 2025, a finding Kmart has asked the Administrative Review Tribunal to review; the OAIC said on 29 July 2026 that hearings were scheduled for early 2027. The determination required Kmart not to repeat the practice, to apologise, publish a statement, and retain and then destroy the facial data. No compensation was declared. A determination cannot itself carry a fine. So far as the regulator’s published statements show, no court application for a civil penalty has been made about Kmart, or about Bunnings and Clearview AI, the two companies this article sets beside it.

    ARTICLE CHANGES. Article 3, ‘Every person who entered’, published, covering the Kmart, Bunnings and Clearview AI facial recognition findings and what the Privacy Act let the regulator do about each. It records the right-of-reply position at the 5pm AEDT deadline on Thursday 8 October 2026 for the OAIC, Kmart and Bunnings, the right-of-reply position for Clearview AI (offered on 9 October 2026, the absence line given under STILL OPEN), Kmart’s own account as Ragtrader reported it, and the OAIC blog of 7 October 2026 that names Kmart, as a retailer of smart glasses only, among five entities it made preliminary inquiries with, a separate matter from the store system. The blog says the OAIC has opened a formal investigation into one software provider and has not decided to investigate any of the other entities, Kmart among them, at this time, and that this ‘should not be read as any conclusive statement about the compliance or otherwise of the entities under scrutiny’.

    STILL OPEN. No response was received from the Office of the Australian Information Commissioner by the deadline, 5pm AEDT on Thursday 8 October 2026. No response was received from Kmart by the deadline, 5pm AEDT on Thursday 8 October 2026. Bunnings replied on 2 October 2026; its reply gives no date for introducing facial recognition across its stores. Bunnings also responded on 8 October 2026, on background. No response was received from Clearview AI by the deadline, 5pm AEDT on Friday 16 October 2026. Any further answers will be added as dated updates.

    NEXT DATE: hearings on Kmart’s review application are scheduled for early 2027, the OAIC said on 29 July 2026.

The desk record →
THE RORT STANDARD 1.0: the record for this piece
RS-1 7 of 17 references are primary documents (Tier 1). Enforced by the release gate (RS-1.1) and the desk record.
RS-2 17 references: resolves checked 0, exists confirmed 0, supports confirmed 0, the rest unchecked. Enforced by the release gate (RS-2.1) and the desk record.
RS-3 No counter. Enforced by the release gate (RS-3.1 to RS-3.4) and the desk record.
RS-4 Weakest headline finding: E1. Enforced by the release gate (RS-4.1 to RS-4.2) and the desk record.
RS-5 Office of the Australian Information Commissioner (OAIC) · questions sent 2 Oct 2026 · reply asked by 8 Oct 2026 · no response 8 Oct 2026.
RS-5 Kmart · questions sent 2 Oct 2026 · reply asked by 8 Oct 2026 · no response 8 Oct 2026.
RS-5 Bunnings · questions sent 2 Oct 2026 · reply asked by 8 Oct 2026 · responded 2 Oct 2026, printed in full below.
RS-5 Bunnings · questions sent 2 Oct 2026 · reply asked by 8 Oct 2026 · responded on background, 8 Oct 2026; content not published.
RS-5 Clearview AI · questions sent 9 Oct 2026 · reply asked by 16 Oct 2026 · no response 16 Oct 2026. Enforced by the release gate (RS-5.1 to RS-5.8) and the desk record.
RS-6 Unnamed sources not yet declared. Enforced by the release gate (RS-6.1 to RS-6.2) and the desk record.
RS-7 No corrections. Enforced by the release gate (RS-7.1, RS-7.2 and RS-7.4) and the desk record.
RS-8 None declared. Enforced by the release gate (RS-8.1) and the desk record.
RS-10 Desk check against RS-2, RS-4, RS-5, RS-6, RS-10 recorded 22 Oct 2026; text unchanged since. Enforced by the release gate (RS-10.1) and the desk record.
RS-11 Complaints: desk@therort.com.au. Factual errors: corrections@therort.com.au. Acknowledged within five business days. Enforced by the release gate (RS-11.1 to RS-11.4) and the desk record.
Reply from Bunnings, received 2 Oct 2026, printed in full
Thanks for your email and interest in our use of FRT.
We don’t have any further information on timings to share at this time - all information on our website is up to date so you are welcome to draw from this in your article.
Very happy to keep you in the loop however as this work progresses?
[Greeting and sign-off omitted. The email has a dash where this record prints a hyphen.]
References & Sources17 sources · all linked
Evidence strength
  • Primary 7
  • Official 1
  • Trade 3
  • 6 not yet graded
Primary
the document itself: legislation, a court record, a filing, a regulator’s own publication
Official
the organisation’s own statement about itself
Trade
specialist or trade press
How sources are graded

A check appears under a source only where one is on record: a machine test of whether the link loads, and, where the desk has made the call, whether the document exists and whether it carries the claim. Nothing is shown for a check that is not on record. What these checks mean

  1. Primaryhttps://www.oaic.gov.au/news/media-centre/18-kmarts-use-of-facial-recognition-to-tackle-refund-fraud-unlawful,-privacy-commissioner-finds
    Also cited in Fourteen days The Reporting Rort
  2. Primaryhttps://www.oaic.gov.au/news/media-centre/australian-information-commissioner-takes-civil-penalty-action-against-optus
    Also cited in Fourteen days The Reporting Rort Nearly five years The Privacy Rort One penalty The Privacy Rort
  3. Primaryhttps://www.legislation.gov.au/C2024A00128/asmade/2024-12-10/text/original/pdf
    Also cited in Promised in 2019 The Privacy Rort
  4. https://www.oaic.gov.au/about-the-OAIC/our-regulatory-approach/guide-to-privacy-regulatory-action/chapter-5-determinations
  5. https://www.oaic.gov.au/privacy/privacy-assessments-and-decisions/privacy-decisions/privacy-determinations
  6. Primaryhttps://www.oaic.gov.au/news/media-centre/privacy-commissioner-publishes-updated-guidance-on-facial-recognition-in-retail-spaces
    Also cited in Fourteen days The Reporting Rort
  7. Tradehttps://www.ragtrader.com.au/news/bunnings-scores-in-frt-appeal-kmart-awaits-verdict
  8. https://www.oaic.gov.au/news/blog/smart-glasses-under-the-microscope
  9. https://www.oaic.gov.au/news/media-centre/bunnings-breached-australians-privacy-with-facial-recognition-tool
  10. Primaryhttps://www.oaic.gov.au/news/media-centre/oaic-statement-on-administrative-review-tribunals-bunnings-decision
    Also cited in Fourteen days The Reporting Rort
  11. Primaryhttps://www.oaic.gov.au/news/media-centre/privacy-commissioner-statement-on-administrative-review-tribunals-bunnings-decision
    Also cited in Fourteen days The Reporting Rort
  12. Officialhttps://www.bunnings.com.au/about-us/facial-recognition-technology
    Also cited in Fourteen days The Reporting Rort
  13. Primaryhttps://www.oaic.gov.au/news/media-centre/statement-on-clearview-ai
    Also cited in Fourteen days The Reporting Rort Nearly five years The Privacy Rort
  14. https://www.oaic.gov.au/about-the-OAIC/our-regulatory-approach/guide-to-privacy-regulatory-action/chapter-7-privacy-assessments
  15. https://www.oaic.gov.au/privacy/privacy-assessments-and-decisions/privacy-decisions/privacy-determinations?result_26111_result_page=2
  16. Tradehttps://www.ragtrader.com.au/news/kmart-pulls-smart-glasses-as-privacy-probe-deepens
  17. Tradehttps://ia.acs.org.au/article/2026/kmart-pulls-smart-glasses-from-site-amid-privacy-investigation.html
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